Learn how your comment data is processed. Trust Mahatma® Authentic Aromatic Thai Jasmine White Rice for all of your long grain, white rice needs. The Shrivastava teens said they’ve agreed to take down their petition once the changes are made - something they said the company requested from them. “This was our little piece of that – our justice.”, In the change.org petition, the team said the logo was “another example of cultural appropriation against a minority,” and creates a “toxic and comedic image of Indian people.”, “The ‘Indian man’ is depicted wearing a turban and kurta pajama pants… Using the clothing to portray an Indian, while still giving the cartoon white skin makes the logo even more offensive,” the petition said. The company responded, agreeing it would no longer be used by October. Skip Navigation Share on Facebook FREE Shipping on your first order shipped by Amazon. The whole situation left the siblings' parents both proud and surprised. Singles now displaying COVID antibody test results in dating apps! Two days later, they noticed those images were gone, but they still found the logo on packaging at Publix and Kroger stores in Atlanta. This site uses Akismet to reduce spam. Months later, the duo successfully petitioned the Houston-based Riviana Foods Inc. to discontinue selling their Mahatma Rice products with the image. 11Alive asked. They have a line of different varieties of rice and Jasmine rice is one of the popular kind. Nishiki Premium rice. This insinuates that he is a genie or magician. $8.99 $ 8. They told 11Alive it made them notice the packaging and logo of the Mahatma brand rice, which they felt also depicted a negative stereotype against those with Indian and Asian heritage. With much of the world staying at home, people aren't seeing their dermatologists and estheticians regularly and may be fighting a higher-than-usual urge to pick at their skin. Veuer’s Mercer Morrison has the story. Try one of these very specific hobbies. They told 11Alive it made them notice the packaging and logo of the Mahatma brand rice, which they felt also depicted a negative stereotype against those with Indian and Asian heritage. "What was this experience like for you guys just watching them?" Mahatma’s Jasmine rice is preferred for its ease of cooking, fluffy grains and softness after being cooked. "It brought me a ton of pride and joy that ... they were like, 'hey let’s get in and do something,' and it was amazing to see how their actions created change," added their mom Irma. They told 11Alive it made them notice the packaging and logo of the Mahatma brand rice, which they felt also depicted a negative stereotype against those with Indian and Asian heritage. $10.81 $ 10. They said all along - it was about standing firm in their beliefs, even when it meant standing up to a large corporation. Check out our new Instagram account. Nearly 30% of office workers will take less time off this summer, How to pop a pimple yourself, according to Dr. Pimple Popper's tips, How to explain a coronavirus-related layoff on your resume. AsAmNews has Asian America in its heart. Mahatma is a brand with over 100 years of sales in America. We’re an all-volunteer effort of dedicated staff and interns. Try it in an easy coconut rice recipe or in a southern jambalaya. Available in a 02 lb package. Atlanta siblings instrumental in pushing Mahatma brand rice to drop logo depicting negative stereotype. "We had seen a brand like Aunt Jemima and Uncle Ben. "I prefer the 3 Elephants brand from Thailand because of the quality of the rice and the fragrant smell," Cohen said. 99 ($0.56/Ounce) Get it as soon as Thu, Oct 22. That prompted the Shrivastava siblings to push the company to set a clear date for when it would stop using the logo. For best results, combine Mahatma® Rice with fresh veggies for a complete, nutritious, tasty dish! They were taking away their logo and this was our little piece of that - our justice," explained brother-and-sister duo Rohan and Rani Shrivastava. “The Mahatma Rice brand owned by Houston-based Riviana uses a racist logo on their Spicy Yellow Seasoned Rice, Pilaf Seasoned Rice, and Chicken Seasoned Rice. Teens convince Mahatma Rice to discontinue racist logo, Kristina Wong Turns Public Office into Performance Art, Victim of church stabbing still seeks to help homeless, Deputies shoot man who crashed tractor through fence, Mike Magpayo hopes to see more Asian American coaches, 2020 Election Sees Record Asian American Voter Turnout, AsAmNews needs your help. More Buying Choices $3.50 (2 new offers) A Product of Mahatma Jasmine Enriched Long Grain Rice (64 oz.) Months later, the duo successfully petitioned the Houston-based Riviana Foods Inc. to discontinue selling their Mahatma Rice products with the image. Like us on Facebook to see similar stories, Utah monolith: Several explorers found its location, deep in the desert, U.K. to Approve Pfizer Shot; Korea Tightens Curbs: Virus Update, Mahatma comes to agreement with teens over logo. Overall, this ‘Indian man’ not only demonstrates cultural appropriation, but also a racial stereotype.”. Trust Mahatma® Authentic Aromatic Thai Jasmine White Rice for all of your long grain, white rice needs. They also contacted the parent company of Mahatma Rice, Riviana Foods. Insider producer Celia Skvaril video chatted with Dr. Sanda Lee, aka Dr. Pimple Popper, to get her professional advice on how to pop a pimple at home. We have a huge range of Logo products available. The teens started a petition on change.org and posted about it on Facebook, Instagram and Twitter. Rohan and Rani Shrivastava started a petition and social media campaign pushing parent company of Mahatma Rice, Riviana Foods, to drop the logo. 4.0 out of 5 stars 35. Mahatma (RICE) - Ringtones - America's Favorite Rice www.mahatmarice.com168 × 241Search by image Mahatma Rice Saved by Joseth Moore Product Labels Playing Cards Rice America Logos Image Playing Card Games Logo Cards Please consider interning, joining our staff, or submitting a story. An update on whether or not Riviana Foods Inc. will follow through will be coming in October, the efforts’ social media pages say. "I was a little scared, because I didn’t want them to be hurt in some way or disappointed, but I was really impressed by their bravery," explained their dad Manisha. When they recognized that their everyday brand of rice sported a racist logo and caricature for a mascot, two Atlanta teens knew they had to speak up, 11Alive reports. "Especially since all of their products are grown and and packed in the United States, so there’s no reason for them to have an Indian man - making just a complete cultural appropriation," they added. Their tagline, “America’s favorite rice”, shows the confidence they have gained with the customers. Amazon Both Leah Cohen, co-owner and chef of Pig and Khao and Piggyback Bar, and Talde recommend Nishiki premium rice for those who are looking for a brand that's more mainstream and easier to find stateside. Perfect for your favorite Asian-inspired dishes like rice salads and curries, these long grains cook to a soft and fluffy texture while releasing that enticing aroma you know and love.